Borui Household Appliances Manufacturing PLC
Marketing and Sales Representative
About this role
Location Addis Ababa, Ethiopia Employment type Full-time Work arrangement Both office and field based Department Sales and Marketing Reports to Operations Manager Positions available Two [2] Career level Expert level Salary and benefits Negotiable, plus other benefitsApplication deadline November 7, 2026 About the company and role Borui manufactures household appliances for the Ethiopian market. We are seeking a customer-focused,results-oriented Marketing and Sales Representative to introduce our products to the market, develop customerand distributor relationships, and support sustainable sales growth. The role will work closely with factory and management colleagues, including Chinese-speaking counterparts, to coordinate product information,customer needs, and order follow-up. Key responsibilities Identify and qualify prospective distributors, retailers, institutional buyers, and other approved customer groups; maintain an organized prospect pipeline. Present products accurately, explain approved features and specifications, arrange demonstrations, and respond promptly to customer questions. Develop and maintain relationships with assigned accounts; plan visits, follow up on quotations, and support repeat business. Gather customer, competitor, pricing, and channel feedback; share useful market insights with the manager and product or factory teams. Support approved promotions, dealer education, product launches, and other marketing activities; track leads and report campaign outcomes where data is available. Coordinate forecasts, product availability checks, order documentation, delivery follow-up, and customer handovers with relevant internal teams. Communicate with Chinese-speaking managers, colleagues, suppliers, or business partners in Chinese when required; confirm important commercial decisions through the company's approved written process. Maintain accurate customer records, visit notes, quotations, sales updates, and other reports in the company's designated system. Handle complaints professionally and route technical, safety, warranty, and service matters to authorized personnel; do not promise remedies outside approved policy. Follow company rules on pricing, discounts, credit, contracts, cash handling, customer data, travel, workplace conduct, and health and safety.
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