Operations Specialist (Telegram & Social Media)

About this role

CAWIN Mobility is looking for a proactive and customer-oriented Operations Specialist (Telegram & Social Media) to manage its online communities and customer engagement activities in Ethiopia. The successful candidate will be responsible for growing Telegram communities, engaging with local customers, responding to inquiries, generating qualified leads, and supporting service bookings for the company’s automotive maintenance, paint and body repair, and electric vehicle services.​Key Responsibilities Telegram Community Management: Manage official Telegram groups and channels, maintain community engagement, remove spam, and ensure effective group administration.​ User Growth and Lead Generation: Attract potential customers from Telegram, TikTok, Facebook, and other social media platforms, and grow an active community of local car owners.​ Customer Engagement and Service Conversion: Respond to customer inquiries, provide basic service information, identify customer needs, and support service bookings and follow-ups.​ Localized Content Creation: Prepare and publish simple, engaging content in Amharic and English, including automotive maintenance tips, service updates, promotional offers, and service case studies.​ Data Tracking and Reporting: Monitor community growth, user engagement, response rates, qualified leads, and service bookings. Prepare regular reports and recommend improvements.​ CRM Coordination: Use the company’s Telegram-CRM system to classify users, identify potential customers, maintain customer records, and conduct follow-ups in line with company procedures.​